Lens Flare

What is lens flare and how does it add visual impact to motion graphics?
GLOSSARY
In the realm of motion graphics, lens flare is used as a stylized effect that simulates the scattering of light when it directly hits the lens, creating a bright and dynamic visual phenomenon. This effect is purposefully incorporated to add a layer of vividness, depth, or to emphasize a particular mood or moment within the animation, far beyond its traditional photographic origins.
Consider a motion graphic that aims to depict a dramatic sunrise over a futuristic cityscape. The introduction of lens flare as the virtual sun peaks above the skyline can dramatically enhance the visual impact of the scene, imbuing it with a sense of awe and realism. It not only captures the viewer's attention but also adds a layer of emotional resonance, suggesting the beginning of a new day or era in the narrative.
Lens Flare Journey and Particle Knot Reveal from Videobolt use lens flare creatively, showing its impact on visual narratives. Lens Flare Journey uses lens flares to bring a special glow to videos and images, making each scene unique. This effect turns a simple journey through visuals into something more intriguing. Particle Knot Reveal uses lens flares to add drama to the logo’s appearance, with light enhancing the energy around the logo. Lens flare in these templates doesn’t just add light; it adds mood, focus, and a professional finish to the graphics, making the visuals stand out.
Lens Flare on Videobolt
Technical definition
To achieve a lens flare effect in motion graphics, artists typically use specialized software tools and plugins that allow for the customization of the flare's appearance, including its color, intensity, spread, and movement. This enables the creation of a wide range of flares, from subtle glints that add a touch of realism to bold, dramatic flares that can dominate a scene.